Explore the Future of the Web

Susan MercerExperience Research Director


Susan came to Mad*Pow from Bentley University, where she worked in the Design and Usability Center, while earning her M.S. in Human Factors in Information Design. Prior to that, she worked as a Product Manager for Constant Contact. Susan is an old hat at consulting, and has worked with clients ranging from startups to Fortune 500 firms. She has experience in online education, retail, business services, financial products, and healthcare industries.

Though there’s not actually an officially sanctioned “person with the most degrees” competition at Mad*Pow, it wouldn’t hurt to put money on Susan. In addition to the above-mentioned M.S., Susan holds a BA and MSc. in Geophysics from The University of Chicago and the Massachusetts Institute of Technology.

Given all that higher learning, it should come as no surprise to learn that Susan is an avid World of Warcraft player. Her nickname “Missy” refers to her habit of putting “Miss” into all of her WoW characters: Missgnomer, Missteree, Misstaken, and her current online identity, Misspell.

Susan also once got paid to crush rocks for geochemical experiments, but she thinks that experience research is a lot more fun.


Chicago 2015Sep 24 - 25, 2015