Humans like to collaborate and help each other. We do collaborate everyday with our friends, family and coworkers. That’s how we arrived to the place we are right now, but we need to go one step further and adapt to new and changing environments. We need to understand what is collaboration and what does it mean on a digital world and business.
Collaboration is the action of working with someone else to produce or create something. It happens for some reason, and needs to have a common objective. Nowadays we can use different tools to collaborate, but it requires an environment that provides the right organization with the right tempo, hierarchy and deepness to achieve an objective that lets you focus on your own work.
Using an email or sharing docs though a platform or service is not collaboration anymore, it’s just communicating or doing something with someone else. We need to think about multidirectional environments, enough flexible but strong in the same time.
Understanding all those questions we’ll be able to design and provide a proper interface to create successful tools that helps people, companies and organizations arrive to their objectives and business goals, encouraging them to collaborate on a digital environment and creating new relationships.