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Rafa SotoFounder

Copywriter. Design junkie. Multitasker. Dreamer. Optimistic despite of everything. I'd love to become a vegetarian but I live in Barcelona and there's (delicious) jamón serrano all around.

I love dogs but I'm far too irresponsible to take care of one. That's why I only have a digital agency instead.

Before founding HerraizSoto&Co (I'm buying a beer if you pronounce this correctly) in 1998 I worked for DDB and Publicis Barcelona, as a scriptwriter for TV shows and as a sound engineer.

At the agency we work with Ikea, Camper, Nintendo, Casio and BMW. According to the last 2011 Won Report HerraizSoto&Co is the top digital agency in Spain. I've won more than 60 international awards including 8 Lions and 8 Pencils. I'm also creative director at OmmWriter (www.ommwriter.com) and the mischievous Stick With me Baby sticker collection. (www.stickwithmebaby.com).


Barcelona 2016Jul 7 - 9, 2016
Barcelona 2014Jun 19 - 21, 2014
Portland 2013May 22 - 24, 2013
New York 2013Feb 27 - Mar 1, 2013