Just this week Google blew the doors off of the Internet of Things (IoT), when it demonstrated its prototype self-driving car. At the same time, Apple is rumored to be readying a smart-home concept at WWDC next week.
But Scé Pike of Citizen argues that current design strategies for IoT technologies don’t always take into account the true needs of users. As the chief experience officer at Citizen, she drives UX vision for customers such as AT&T, Intel, HTC, NBC and more. She’s seen the long and winding road that connected devices have traveled, and the planets have finally started to align to make IoT truly a reality.
“The strategy many makers employ is to solve problems that don’t exist.”
—Scé Pike, Citizen
But there’s this: In a recent article in Forbes, Shane Dyer, founder and CEO of Arrayant, notes that “the products that are IoT-enabled need to be things and not computers. You don’t want your fridge to be a computer; you want it to be a fridge. You don’t want an interface on the device, just the app on your smartphone to control it. Consumers have picked their user interface. They believe using their phone is easy.”
Fortunately, Scé is sharing her insight and experience in “The Story of the Internet of Things: What Happens When your Home Remembers You?” at WebVisions Barcelona. She’ll look at strategies, objectives and values to consider when creating IoT products and services. Her goal: to drive the industry toward mass adoption of compatible devices and truly need problem-solving.
“Our lives are composed of patterns that make up stories. What patterns will we uncover with the advancements in IoT? What stories will we be able to tell about ourselves using these new technologies? The Story of the Internet of Things is also the story of us,” says Scé.