In the ever-increasingly complex and globally connected business world, creativity is being called out as the number one driver of economic growth. However, most organizations have yet to elevate design’s role, to incorporate it into their leadership structure. Facebook’s Maria Giudice has something to say about that.
In Maria’s series of keynotes on “Innovation Starts at the Top,” she’ll discuss why business leaders need to pay attention to design and foster an environment of creativity within their organizations. Maria has developed techniques, tactics and intuitions that have helped leaders become stronger within their organizations as well as the business world and beyond. She untangles the characteristics and qualities that distinguish great creative leaders from their non-creative counterparts.
Maria’s revelations led her to literally write the book on the subject of design leadership, and she’s sharing it with WebVisions attendees in cities around the world.
She’ll show how leaders can uncover their own skills to build, revive, or reinvent the next generation of great companies. Change really isn’t that hard when one has the right playbook.
Maria will join the WebVisions crew in New York (Apr 3-4), Portland (May 7-9), Barcelona (Jun 19-21) and Berlin (Oct 24-25).