Do you have a good UX story waiting to be told? Storytelling taps our oldest way of communicating to give you fresh ways to add rich details that make user research data more compelling, explore a design idea to put it in context or show how it makes an emotional connection, help a product team really understand a cultural perspective or point of pain and engage your listeners, allowing them to imagine the ideas for themselves
Crafting a great story for a particular audience, for a particular reason and effect, requires a little knowledge, a bit of practice and a lot of listening.
In Whitney Quesenbery and Kevin Brooks’ workshop on “Crafting Stories for User Experience,” you will bring your own UX story material to develop in a safe atmosphere of constructive critique. Work on your own stories as you try out different storytelling elements such as imagery, story structures and telling stories in different contexts.