Coming from the background of UX and Service Design, with hybrid interest in both design and science, Veron has established herself a strategist in the healthcare experience design agency based in London.
Throughout her years as a strategic partner for several leading global pharmaceutical companies, Veron’s projects fall across a variety of contexts – from insight gathering research, patient experience programme design, strategic brand launches and implementations, patient and healthcare professional digital tools. At the core of the solutions she creates is design that embodies user centricity and humanizes technology.
Outside of work, Veron is a Visiting Lecturer for MDes Service Design at University of the Arts London. She also took part in the European Health Future Forum on a project to redesign the healthcare system at the European Union level.