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Sherra BellDirector of User-Centered Design

Cadence Group

Sherra has been an integral part of the design community for over the better part of two decades.  Most know her as the go-to-source for recruiting seasoned designers and related talent for the web around the Atlanta metro area where she has been an industry leader in creative recruitment since 1997.

A degreed designer and perpetual advocate of design leadership, she also served as AIGA Atlanta President from 2005-2007 and coordinated the 2011 AIGA SEED Awards.

Sherra recently transitioned into her new role as Director of User-Centered Design for Cadence Group, an information management consulting and placement firm. There she works alongside librarians, records managers, and research professionals to support the creation and evolution of user-centric digital communication and knowledge management solutions.

Cadence Group clients include corporations, government, educational institutions, and professional service firms, working with creative agencies as both clients and partners.

Follow her on Twitter as @ConsultSherra.