Over the past two years, the Puppet Labs UX team has run user tests en-masse at our annual conference in San Francisco. The first year, we ran almost 50 user tests, and made a lot of mistakes. This past year, we took those lessons, improved our testing process, and ran twice as many user tests, successfully. Additionally, we’ve recruited hundreds of users at these events for future user testing opportunities.
As the person responsible for making this happen, I’d like to talk about how other UX teams can avoid our mistakes and replicate our successes.